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Back in May, we took our very first trip as a family of 4. Bunny was 6 months old, and the furthest I was willing to go was about an hour's drive from Barcelona. So we rented a car, drove to a hotel on the Costa Brava (a hidden gem 🤫) and absolutely loved it. They had a private beach, pool, paddle courts... and two separate bedrooms in one room so the kids could both sleep uninterrupted. We loved it so much... we booked it again *two weeks later* with a different group of friends 😅. But something weird happened after that... Over the summer, we noticed a few things were missing: my beach wrap from Nicaragua, my husband's new zip-up sweater, and a black and white vintage shirt he'd bought in Barcelona. On a whim, he called the hotel and sent them photos of what we were looking for... And they had everything. It had been 4 months and they kept everything in storage for us. So we recently drove back out to the Costa Brava and picked everything up! We were absolutely shocked. They didn't have to do that. They didn't even know if we'd ever come back. But now we're loyal customers for life. (Who knows, maybe we'll even have a proper wedding there one day.) And it got me thinking about my own business... I've been in the online space for over a decade, and have more than 60,000 customers. I'm in a period of reinvention and I keep asking myself: 🌟 What does the five-star experience look like for my customers? Whether it's a coaching package, a done-with-you service, or a VIP day, a Barcelona retreat... high-touch offers are where we business owners bring that level of care. And customers remember the experience long after it's over. If you've been thinking about adding a high-touch offer to your business, that's exactly what High Ticket Vault walks you through. It's my exact system for creating, positioning, and selling premium offers (even if you've never charged more than $100). ​Check out High Ticket Vault here.​ (save $100 with the coupon code: OVHIGHTICKET) I just added in two AI helpers to High Ticket Vault too... a ChatGPT plugin, and a Claude skill. So now you can install the entire course into your AI tool and build your high-ticket offer from there! ~ Elise P.S. High Ticket Vault has me thinking about running my own high-touch experiences next spring and summer... And I can't stop thinking about an in-person retreat in Barcelona! Would you fly to Barcelona to hang out IRL? I'm curious... |
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I've had this nagging feeling about my reels for a couple weeks now, and I think it's time to change up my recipe. Instagram moves fast. Every few months, the whole game seems to shift. Speaking from experience... it's easy to keep doing the thing that worked 12 months ago and wonder why it's suddenly falling flat. That's kind of where I'm at right now (even while on summer vacay between Portugal and Spain – my brain never stops 😛). So instead of ignoring it, I made a video about everything...
There's a lot happening in the online space right now that's genuinely exciting... and can turn someone jelly, real fast. 😵💫 People growing accounts fast, running multi-million dollar launches, doing numbers that make you go: WOAHHH. Jessi Jean did a $6 million launch last month after her $1.2M launch in May. It's inspiring. I loved watching it. And also... if you've been in this game a while, it can mess with your head a little. Because somewhere in the watching, a sneaky little question...
Yesterday, I sat down to write my scripts for YouTube videos... something I've done 100 times since 2019. But i Had the strangest physical reaction to it... My head was itching like crazy. My cheeks were hot. I looked in the mirror and my eyes looked red. I asked my husband if we had lice or something lol. Then I realized.... I was having a physical reaction to the work I was trying to do. The moment it dawned on me. Trying to be "same old Elise" from 2019 was something my body was physically...